SJ
Palo Alto, USA
Apple
Steve Jobs
Adopted son of working-class parents. Got fired from his own company at 30 — and came back to build the most valuable company in history.
TasteReality-distortionProduct obsession
Struggles
Bankruptcy at NeXT. Pancreatic cancer diagnosis. Lived knowing time was short.
Family
Adopted. Found biological sister Mona Simpson as an adult. Married Laurene; three children.
The full story
From day one to today.
The journey
Milestones, not magic.
1976
Founded Apple in his parents' garage with Wozniak.
1985
Fired from Apple. Founded NeXT. Bought Pixar.
1997
Returned to a dying Apple. Saved it.
2007
Launched the iPhone. Redefined the century.
Wins
- Built Apple into a defining brand from Palo Alto, USA.
Setbacks
- Bankruptcy at NeXT. Pancreatic cancer diagnosis. Lived knowing time was short.
News, interviews & references
Read, watch, dig deeper.
Live links — open the latest articles, interviews and profiles about Steve Jobs across the web.
Next journey
Bill Gates — Microsoft